Resilient Leaders. Timeless Archetypes. Unforgettable Brands.
KEYNOTE SPEAKER & STORYTELLER
Mahfuz Chowdhury is a 3x international TEDx speaker and award-winning brand strategist who helps leaders who helps organizations grow through storytelling, leadership resilience, and purpose-driven brand strategy.
STORYTELLING KEYNOTE SPEAKER
Mahfuz Chowdhury is a national award-winning brand strategist who helps business leaders elevate their brands, empower their team members and inspire action through the art and science of creative storytelling.
KEYNOTE SPEAKER
FOR BRAND STORYTELLING
Mahfuz Chowdhury is a national award-winning brand strategist who helps business leaders elevate their brands, empower their team members and inspire action through the art and science of creative storytelling.
brand manager of one of the fastest-growing marketing agencies in the country
RECENT ENGAGEMENTS
KEYNOTE TOPICS
IDEAL AUDIENCE: Business leaders, entrepreneurs, communicators, marketers, founders, and anyone looking to tell a more powerful story that drives connection, trust, and action.
Based on Mahfuz’s bestselling book: “The Resilient Brand”
In a marketplace oversaturated with content and competition, brands no longer win by being louder, they win by being more real. Today’s consumers crave more than just information; they want meaning. They want to feel something. And the brands that thrive are those that know how to tell their story in a way that feels both deeply authentic and strategically aligned.
This keynote explores how organizations can unlock the power of storytelling to stand out, build trust, and inspire action. Drawing on the same narrative strategies he uses with clients, Mahfuz breaks down the key elements of a compelling brand story, and how to align it with your mission, market, and messaging across every touchpoint.
Whether you’re building a brand from scratch or evolving an existing one, this session will show you how to transform your message from something people hear to something they believe in.
After this session: attendees will walk away with a clear, actionable framework to craft and communicate an authentic brand story that builds trust and inspires meaningful action.
LEARNING OBJECTIVES:
A proven framework for crafting emotionally resonant, strategically sound brand stories.
Clarity on how to align story with brand positioning and audience psychology.
Techniques for turning mission, vision, and values into a compelling narrative.
Real-world examples of how storytelling drives engagement, loyalty, and business growth.
Tools to communicate with purpose, across marketing, sales, leadership, and culture.
REQUEST THIS TOPIC
IDEAL AUDIENCE: Business Leaders, Executives, Management Teams, Entrepreneurs, Start-up Founders, Human Resources Professionals, Leadership Coaches, Organizational Development Specialists, Team Leaders, Project Managers, Change Management Professionals, Corporate Trainers, Succession Planning Experts, Decision-makers in Business
Inspired by the insights behind Mahfuz’s leadership work with high-performing teams.
Today’s workplace demands more from leaders than ever before. Rapid change, rising stress levels, and shifting workforce expectations have made it harder to maintain morale, focus, and consistent performance. Yet the most successful teams aren’t just skilled; they’re also resilient.
This keynote explores how modern leaders can cultivate resilience and drive results by understanding the science behind performance, pressure, and motivation. Using the Yerkes-Dodson Law as a foundational lens, Mahfuz reveals how the right balance of challenge and support leads to thriving, high-growth cultures.
Drawing from his experience leading teams through scaling phases, Mahfuz shares actionable strategies for creating environments where individuals feel empowered to grow, adapt, and perform, without burning out.
This is not just about managing teams, it’s about designing a resilient culture that fuels innovation, loyalty, and momentum.
After this session: leaders will understand how to balance challenge and support to build resilient, high-performing teams that thrive in today’s fast-changing workplace.
LEARNING OBJECTIVES:
A clear understanding of the performance/stress curve and how it applies to team leadership.
Insight into how resilient leadership drives growth, innovation, and retention.
Strategies to create a culture where challenge is embraced and performance thrives.
A framework for identifying burnout risks and maintaining sustainable high performance.
Real-world examples from fast-scaling teams and resilient brand cultures.
REQUEST THIS TOPIC
IDEAL AUDIENCE: Business leaders, entrepreneurs, marketers, brand builders, creative professionals, and anyone looking to grow a brand that stands out and connects deeply with its audience.
Based on 15+ years of brand strategy experience across multiple industries.
In today’s crowded, noisy marketplace, businesses struggle to stand out, stay relevant, and earn lasting customer loyalty. Despite having great products or services, many brands still feel like a “best-kept secret” or get lost in a sea of sameness. What separates the brands we love from the ones we forget? Psychology.
Rooted in the timeless framework of Jungian archetypes, this keynote reveals how the world’s most iconic and irreplaceable brands use psychological storytelling to deeply connect with their audience. From tech startups to legacy enterprises, these archetypes help brands clarify their identity, attract the right customers, and scale with purpose.
Drawing from his experience working with high-growth companies, Mahfuz breaks down how archetypal branding fuels long-term strategy, shapes company culture, and unlocks emotional loyalty in a way that no tactic or funnel ever could.
Whether you’re building a brand from scratch or evolving an existing one, this session delivers the tools and insights needed to create a brand that resonates—and endures.
After this session, business leaders and brand builders will learn how to use archetypal strategy to clarify their brand identity, forge emotional connections, and drive long-term customer loyalty.
LEARNING OBJECTIVES:
A clear understanding of the 12 Brand Archetypes and their strategic purpose.
Insight into how top brands use archetypal storytelling to command loyalty and growth.
A framework to identify and apply the right archetype for your brand.
Practical examples from real companies that have repositioned to become category leaders.
The tools to emotionally differentiate your brand in any industry.
REQUEST THIS TOPIC
A Letter From
Conference Lovers
"Mahfuz's keynote talk captivated me and had us engaged the entire time. Through his ability to tell stories, he was able to help our team connect with each other and was instrumental in obtaining new clients for our business. His tangible tactics allowed us to articulate our purpose with banking partners. I can't wait to hear him speak again in future events!"
Tajmina H.
Scotiabank
SPARK ACTION, CREATE A RESILIENT BRAND AND DRIVE GROWTH
For over 15 years, Mahfuz Chowdhury has empowered organizations to amplify their brand voice and inspire action through strategic storytelling, resilient leadership, and purpose-driven marketing.
As a 3x TEDx speaker and a national award-winning Marketing Strategist, Mahfuz has delivered impactful keynotes to audiences at Microsoft, IBM, KPMG, PwC, EY, and other leading organizations.
His sessions resonate with a diverse range of professionals, including CEOs, executives, marketing managers, sales teams, associations, non-profits, and educational institutions.
Each talk is customized to provide the audience members with the right combination of energy and actionable takeaways. Past conference attendees tend to return for multiple talks because they learn something valuable every single time (their words, not ours)!
Complete the form on this page and we will be sure to get back to you in record time.
BOOK MAHFUZ FOR SPEAKING
GROWTH DECODER PODCAST SHOW
Mahfuz Chowdhury is the host of Growth Decoder, a podcast hosted by Canadian Western Bank, where he digs into the pivotal moments that entrepreneurs face and asks how they tackled each challenge to get where they are today. Each episode features a company at various stages of growth.
You can tune into all three seasons on Canadian Western Bank.
Growth Decoder is also available on Spotify, iTunes, and Google Podcasts.